Winning customers by being consistent

I have learnt from my other business that relationships come first and sales follow. When you are developing a brand, it’s important to ensure that you remain consistent. As a business, there are a number of things you need to be consistent with: your brand, your goals, and your customer. A brand is much more […]

How to use your online voice Part 2

Now you know how to find your online voice, use these tips to use your online voice (and not sound like a dork). Be mindful of your medium Now you know who your ideal customer is, you need to hangout where they do. You have your website, you need to make sure that you promote […]

Write to Right - Finding your online voice part 1

Writing for online without sounding like an utter know it all

Ever wondered how to write about yourself online without sounding like a “complete dork” or a “know-it-all”? Finding that happy medium to sell yourself positively online can be difficult. The following steps will give you and therefore your business a strong, client-focused and cohesive online presence. Know your business Does your business have a mission […]

Facebook insights fail

Anyone else seen this on their Facebook Insights? “Known Issue There is a discrepancy in the engagement and reach metrics for all Page Posts and Boosted Posts between 5/30 and 6/30. We are working to resolve the issue as soon as possible.” I hope they increase and/or discover the posts since June 30 are also […]