Quality, heart-centred online business

Thanks for visiting Write to Right, you may want to subscribe to my website. Thanks for visiting!In my last blog post, I wrote about how I kept my online presence whilst I was on holidays. Now, during those four weeks I not only had a marvelous time, I received a shot of clarity. See, I […]

Hints to maintain business social media while on holiday

Ever wonder how you will keep your social media followers engaged whilst on holiday, while ill, during peak periods, or even when you need some time away from your devices? My family and I have just returned from a four-week overseas holiday (I feel refreshed and with a clearer direction for both of my businesses) […]

6 ways you benefit from business blogging

Businesses will either start with a website and move to social media, or will move in the opposite direction. The next logical step is to move into business blogging. Some businesses start a blog with a clear purpose, others aren’t quite certain. While there are many posts online with content suggestions, I believe that it […]

How Facebook does NOT influence sales

Research just out of the US indicates that Facebook users are being turned off by hard sell in their Newsfeed. In fact, 95% of people say that social media has little to no effect on their buying behaviour. 94% say they use social media to catch up on what friends and family are up to. […]

Facebook changes how it handles website links

In the news this week, Facebook has announced two major changes to how it ranks the links pages share. CHANGES The first is the practise of ‘click-baiting’. Click-baiting is where a business will share a link to a website, but do not include descriptive or useful information about the linked page in the Facebook post. […]

Comments likes and Facebook Edgerank

Have you seen the post around Facebook detailing how a woman stopped ‘liking’ posts and it changed her Newsfeed? I’ve recently read it and I wondered how it worked. I have done a little research (and I do mean a little, you only need to read up about the Facebook algorithm, EdgeRank) to find out […]

Linking in your website

Search engines ‘crawl’ through websites looking for the words your customer enters into the search box. Deep, and meaningful, website links allow for more pages to be returned from your website (increasing its ranking); it also gives you the means to increase your customer relationships and sales. The search engine looks in different places on […]

Winning customers by being consistent

I have learnt from my other business that relationships come first and sales follow. When you are developing a brand, it’s important to ensure that you remain consistent. As a business, there are a number of things you need to be consistent with: your brand, your goals, and your customer. A brand is much more […]

How to use your online voice Part 2

Now you know how to find your online voice, use these tips to use your online voice (and not sound like a dork). Be mindful of your medium Now you know who your ideal customer is, you need to hangout where they do. You have your website, you need to make sure that you promote […]